Find out the most popular ways app developers use animation to fine-tune a mobile app's UI & UX! Check out the best mobile apps animation examples that can give your projects a competitive edge.

Mobile app animations will spruce up your app’s UI and smooth out user interactions for a fulfilling UX, which is the key to increasing conversions and user retention.

How you use an in-app UI animation plays a big role in how valuable it will ultimately be to your final design.

We put together a list of the top mobile app animation examples to show you how much potential they hold.

Table of Contents

  1. Launch Screen Animation
  2. Onboarding (Tour) Animations
  3. Login Screen Animation
  4. Explainer Animations
  5. Loading Page Animation
  6. Animated Logo and Other Branding Assets
  7. Success State Animation
  8. Button Animations
  9. Icon Animations
  10. Error State Animation
  11. Conclusion

1. Launch Screen Animation

How is animation used in mobile applications a high-potential branding asset? It basically allows for countless opportunities to expose your customers to your brand’s identifiers (animated logos, slogans, and taglines).

If you're designing a podcast cover for an exclusive podcast channel, consider adding animation which will make both your podcast and the podcast mobile app look appealing.

The launch screen is an ideal first spot where you can reinforce brand recognition using in-app animations. Every time a user opens your app, whether it’s for the first time or the 100th time, you’ll have the same splash screen welcoming them. 

Merge your logo animation with your mobile app’s animated launch screen, and you achieve multiple goals at the same time:

  • Keep the user distracted and entertained as the app is launched (a generally small time frame), and give them the impression that the app is extra fast and responsive.
  • Set the tone for all the other interactions between the end user and your app’s UI with a smooth and captivating animation.
  • Show your user base the elements that you want them to identify you by (like your animated logo!) and build up brand awareness with each app launch animation.
Coffee splash screen animation - Made by SVGator
Coffee splash screen animation - Made by SVGator

Made by Christos

2. Onboarding (Tour) Animations

Make sure users don’t view your mobile app’s Welcome Tour as a skippable interaction! Integrate animations into your onboarding slides and pave the way for a positive first impression.

An animated walkthrough of the app will give you the chance to showcase the app’s features and what the customer stands to gain from registering for an account and logging in.

During onboarding, an in-app transition animation will boost engagement and increase the chances of users actually becoming familiar with the app before logging in. This gives you the chance to provide an excellent UX from the start.

You can do the following:

  • Animate the processes that your app can help simplify.
  • Highlight main features.
  • Showcase what sets you apart from the competition, all in three stunning slides.

With less confusion upfront comes an improved app retention rate!

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Ultimately, the onboarding tour is one of the most important mobile UI interactions for a large percentage of users once they’ve downloaded your app. Use smooth SVG animations to make the most out of it!

Mobile app onboarding animation examples - Made by SVGator
Mobile onboarding animation examples - Made by SVGator

Mobile app welcome animation example - Made by SVGator
Mobile welcome animation example - Made by SVGator

Onboarding tour animation example for a mobile travel app - Made by SVGator
Onboarding tour for a mobile travel app - Made by SVGator

3. Login Screen Animation

Onboarding animations for first-timers, and animated launch screens for repeat users, will help smooth the transition to your app’s login screen.

Animated login screens should be on-brand (brand colors, mascot, mood setting visuals) and on the subtle side, so you don’t end up distracting users from the ultimate goal: conversion. Keep your login screen neat and tidy, but with a personal feel!

SVG animations have the ideal size to help you integrate stunning in-app visuals without increasing your login screen’s load time. Optimizing your mobile app’s performance every step of the way will amount to an overall superior user experience!
Mobile app login animation example - Made by SVGator
Mobile app login example - Made by SVGator

Login screen animation example
Made by Anas Tradi

4. Explainer Animations

Push your visual storytelling further with animations that get your point across fast and load even faster! Add explainer animations to section off essential content into bite-sized pieces that are more digestible than blocks of text.

In-app explainer animations are awesome for when you’re creating a mobile-friendly landing page, where all the elements need to load at lightning speed.

Animations exported from SVGator are fully responsive, so they are in line with the mobile-first design approach.

Storytelling animation for mobile app landing page - Made by SVGator
Storytelling for a landing page - Made by SVGator

Explainer animation example for an ecommerce mobile app - Made by SVGator
Explainer animation for an ecommerce mobile app - Made by SVGator
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5. Loading Page Animation

Like web page preloaders, an in-app loading page animation can mask wait times and prevent app abandonment by keeping frustration levels as low as possible.

This type of functional animation in UX design does more than just entertain, as it can actually serve multiple purposes:

  • You can show users that the system is processing their request, and provide them with a sense of acknowledgement (e.g., show a loading animation as a user’s payment is being processed). ✅
  • Loading pages make room for more branding opportunities (e.g., turn your logo into a looping preloader with self-drawing stroke-path animation). ✅
  • The entertainment value of a catchy and clever loading page animation can add to the memorability of your design, which can, in turn, increase your app-retention rate. ✅
Coffee maker animation showing success state of an user request
Coffee maker animation - Made in SVGator by Ilinca Irimia
Animated lego for mobile app loading page - Made by SVGator
Animated lego - Made by SVGator

Loading page animation example for mobile app
Loading animation - Made by SVGator
Need some inspiration? Head over to our other blog post and see the best preloader examples that make wait times feel shorter. Web and mobile-friendly!
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6. Animated Logo and Other Branding Assets

Blend your marketing strategy into your mobile app’s UI with:

  • Logo animations
  • Interactive on-brand buttons/icons
  • Animated brand mascots

Don’t limit yourself to UX animation inspiration! Integrate app UI ideas that put your branding assets to good use.

Logo animations integrated on launch screens, loading pages, or success-state confirmation pages will continuously grow brand awareness as users launch and explore your mobile app.
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Keep in mind that a branding-targeted in-app animation should be subtle enough to be unobtrusive, yet captivating enough to become a memorable part of the user experience. It can be quite the balancing act, but user testing will guide you toward a happy medium.

Animated Logo example for a mobile app - Made by SVGator
Animated logo for a mobile app - Made by SVGator
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7. Success State Animation

Want to go the extra mile to offer a seamless in-app user experience? Animation can be the perfect tool for that, simply because it enables you to add an emotional touch to your designs.

Reassure your customers during key interactions (subscribing, downloading, order, payment, etc.) with confirmation animations.

Designing excellent user interfaces is all about enriching UX at every key interaction. After all, your success in designing better interfaces plays a huge role in customer success.

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A success-state animation makes it clear that the user’s request has been successfully fulfilled. A simple text could do the job, but an exciting animated visual feedback does it 100% better!

Turning the result of an action into a dynamic event makes app users feel validated. A successful animation also reinforces the idea that your mobile app is working at peak performance levels.

Success state animations for mobile app - Made by SVGator
Success state animations - Made by SVGator

Success State animation example showcasing an accepted POS transaction - Made by SVGator
Accepted POS transaction - Made by SVGator

8. Button Animations

Animated buttons are some of the most user-centric micro animations examples you can implement. Working with a stunningly-designed UI kit can make a mobile app’s interface look extra polished, but integrating feedback animations can work wonders for your app’s UX.

User experience animation makes it easy to acknowledge the user’s input when they’re interacting with your app. A button animation triggered on tap can signal success/error states, give immediate feedback to let users know that the app registered their request, and encourage them to tap more in-app CTA buttons.
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Explore the potential of SVG interactivity! See the pros & cons of interactive SVG animations, discover countless use cases for interactivity.
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You can also increase your app’s usability with animated toggle switches that make shifting between dark mode/light mode, or list view/grid view, an intuitive interaction.

Made By Aaron Iker

Animated mobile app buttons - Made by SVGator
Animated mobile app buttons - Made by SVGator

9. Icon Animations

In-app icon animations are key elements of the UI groundwork that make a mobile app easy to navigate. When you add details that contribute to intuitive navigation, you inherently also build up your app’s retention rate, because UX matters!

Animated effects will draw attention to essential features, controls, or input fields, and preemptively clear up confusion.
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With lightweight SVG animation for mobile apps, you don’t have to worry about increased load times or other performance downfalls. If you plan on designing an animation-rich app UI, you can install the single-player setup (for React Native/Flutter) and have your .js/.dart file’s player load from SVGator’s own SVG player node module. This setup will help cut back APK and IPA file sizes even further.

Example of different animated icons that can be used in mobile apps - Made by SVGator
Example of different animated icons - Made by SVGator
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10. Error State Animation

When done right, animation for app design can help ease the tension that comes with encountering empty/error states. These instances are inevitable, but with a bit of transparency and clear communication, you can redirect users to continue enjoying the app.

If you want to learn how to design bounce-proof empty states, check out this ebook with 100 practical UI/UX tips.

Use a neat and straightforward error screen tagline to show your audience that your mobile app takes a user-centered approach even when delivering bad news. Attach a positive emotion to this point of friction in the customer journey with an animation heavy on self-aware humor.

Error animation example - Made by SVGator
Error animation example - Made by SVGator

Error state animation example
Error state - Made by Tony Babel
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Integrate any or all of these mobile UI animations when building an app to make its interface easier to navigate and increase your chances of connecting with customers on an emotional level.

Whether you're interested in creating a simple mobile app like a weather mobile app for Android or a complex one like the next best graphic design app for Iphone, this article is for you.

When it comes to mobile app development, the most notable benefit to consider is the inherent lightweight and scalable nature of mobile app animations exported from SVGator. On top of that, each type of in-app animation has its own set of uses and UI/UX-enhancing perks.

It’s now easier than ever to engage and hold mobile app users’ attention. Use our use cases as inspiration and integrate SVG animation into your app development strategy to advance your native app’s UI and UX designs! Get started here!