Preloader animations are short, engaging visuals that appear while a website or app loads its content. They offer users a clear visual cue that something is happening in the background, helping to reduce perceived wait time and prevent frustration. From subtle spinners to elaborate branded sequences, preloaders have become an essential part of modern UI/UX design.

In this guide, we’ll explore what preloader animations are, the purpose they serve, and when they should or shouldn’t be used. You’ll also discover examples across different platforms and learn how to create your own.

TABLE OF CONTENTS

What is a preloader animation? 

What is the purpose of a preloader?

Why use a preloader animation? 

When not to use a preloader animation

Advantages of animated preloaders

Disadvantages of animated preloaders

Preloader animation examples in multiple contexts

How to create a preloader animation in SVGator

Final thoughts

What is a preloader animation? 

📌
A preloader animation is a visual indicator that appears while content is loading, helping manage user expectations during delays. Whether it's a spinning icon, a progress bar, or a creative animated element, preloaders give users something to look at while they wait. This small design detail can make a big difference in how smooth and professional a website or app feels.

Beyond just being decorative, preloader animations play a functional role in user experience. They provide feedback that the system is working, reducing frustration and bounce rates. In creative projects, preloaders can also reflect the brand's personality, making the waiting time feel shorter and more engaging. 

Ping-Pong CSS loader
Warming up preloader - Made by SVGator

What is the purpose of a preloader?

The main purpose of a preloader is to bridge the gap between user interaction and content availability. Instead of leaving users with a blank screen or static page, preloaders keep the experience visually active while assets or data are loading in the background. This helps maintain engagement and prevents confusion about whether the application or site is working properly.

Preloaders also serve as a timing buffer, allowing systems to prepare behind the scenes while keeping the interface responsive. In fast-paced digital environments, even a few seconds of silence can cause users to disengage. A preloader maintains a sense of continuity and attention, buying crucial time without sacrificing the overall flow.

Loader cat animation
Loader cat animation - Made in SVGator

Why use a preloader animation? 

Preloader animations are not just aesthetic additions. They play a strategic role in enhancing user flow and improving how content loads across different platforms. In specific situations, they can improve usability, communicate progress, and reduce perceived wait time.

Use Case Benefit
Interactive websites or portfoliosKeeps users engaged while high-resolution media or animations load
Web applications with backend processingCommunicates that data is being fetched or calculated
Mobile apps during API calls or screen transitionsPrevents users from assuming the app is unresponsive
Games and multimedia platformsBuilds anticipation and enhances storytelling while assets load
E-commerce sites during checkout or searchReassures users that the system is processing their request

Stroke-Path Loaders examples
Stroke-Path loaders examples - Made by SVGator

When not to use a preloader animation

While preloaders are helpful in many scenarios, there are times when they add unnecessary complexity or even hurt the user experience. 

Use Case Why It’s Not Recommended
Pages with near-instant load timesAdds visual clutter where no delay actually exists
Static websites or minimal contentGives the impression of heavy processing where none is needed
Repeated in-app transitionsSlows down the flow when users expect quick navigation
Poorly optimized sitesCan become a distraction if used as a cover for inefficiency
Search engines or data-heavy dashboardsMay delay visibility of partial results that could load progressively

Moving Car loader
Moving Car loader - Made by SVGator

Advantages of animated preloaders

Animated preloaders offer several practical and creative advantages:

  • Improve perceived performance by keeping users visually engaged
  • Provide feedback that the system is working behind the scenes
  • Reinforce branding through unique visual design
  • Smooth transitions between content or screens
  • Reduce bounce rates by managing user expectations
Creative burger and fries preloader animation
Yummy & creative preloaders - Made by SVGator

Disadvantages of animated preloaders

While helpful in many contexts, animated preloaders also come with disadvantages that should be considered:

  • Can add extra load time if not optimized correctly
  • May feel repetitive or intrusive if used too often
  • Risk distracting users from primary content
  • Require additional development time and testing
Rearranging Lego Bricks preloaders
Rearranging LEGO bricks preloader - Made by SVGator

Preloader animation examples in multiple contexts

Preloaders can take many forms depending on the platform, style, or user intent. From minimalist spinners to complex animated sequences, each design tells a different story. 

Below, you'll find a curated selection of examples. For even more inspiration, you can also explore this article featuring more preloader examples.

Rainbow Paint Roller preloader
Rainbow paint roller preloader - made by SVGator
Carrot and bunny preloader animation
Mobile app preloader animation - Made by SVGator
Splash Screen animation examples
Splash Screen animation - made by SVGator
Isometric loader - Made by SVGator
Isometric loader bars - Made by SVGator
Diamond 3D motion design - Made by SVGator
Diamond 3D animated preloader - Made by SVGator
Checkmark Shield loading animation
Checkmark Shield animation - Made by SVGator
Fingerprint scan loader
Fingerprint scan loader - Made by SVGator
Neumorphic spinner example
Neumorphic spinner - Made by SVGator

How to create a preloader animation in SVGator

To kick off your animation project, begin by setting up a 400 by 400 canvas and importing your Sleepy Cat illustration, making sure each body part, like the body, tail, and legs, is placed on its own separate layer. Turn on the grid overlay to help with accurate positioning and align the stroke origin of the body to the center. Repeat the same alignment for the tail and legs to keep everything balanced and consistent.

Next, start animating by selecting the body stroke. Add a keyframe at the start and increase the dash value from 60 to 300 to create a bouncing motion. Duplicate the keyframes to reset the dash and complete the cycle. Add rotation keyframes to the tail and legs, setting them to rotate up to 155 degrees, then duplicate those keyframes for smooth movement.

Animate the entire cat by applying two full rotations to the top layer, adjusting the angle to 60 degrees before returning to zero. For a natural flow, apply Ease In and Ease Out to the keyframes. Turn off the grid and preview the full animation to see your Sleepy Cat preloader come to life.

This technique can be extended to other illustrations, allowing you to replicate the process.

Create an animated preloader | SVGator

Final thoughts

Preloader animations are more than just visual placeholders. They shape first impressions and help maintain a seamless user experience during load times. When designed with purpose and used in the right context, they can enhance usability, reinforce brand identity, and keep users engaged. Tools like SVGator make it easy to create animated preloaders without writing code, offering a flexible and accessible way to bring custom loading animations to life across websites and apps.